Twenty Twelve

S01E04 Raising the Bar

Dave Wellbeck, a former athlete and double Olympic silver medalist, seems like the perfect fit to be the Brand Ambassador for Raising the Bar, an initiative aimed at inspiring youth through Olympic values. While he is dedicated, diligent, and dependable, he lacks the charisma needed for the role, coming across as rather dull. Ian and Siobhan hold contrasting opinions on how to tackle this issue.