The Toys That Built America

S01E03 Toy Car Wars

In the early 1950s, as car enthusiasm surges in England, a young machinist crafts an innovative toy car that fits snugly inside a matchbox, intended for his daughter to take to school. Meanwhile, in Los Angeles, Elliot Handler sparks one of the most significant rivalries in the toy industry by recruiting a former missile designer to develop his own massive toy car creation.