Impact x Nightline S2E18
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S02E18 — Get Ready with Gen Alpha
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Impact x Nightline

S02E18 Get Ready with Gen Alpha

2024-02-16

Kids from Generation Alpha are dominating beauty sections in stores like Sephora, splurging on expensive skincare items, which has raised concerns among parents and healthcare professionals. We explore the influencers behind this trend and delve into the generation that marketers are eager to target.

Season 2 Episodes