Undercover Boss Canada

S01E08 Goodlife Fitness

Jane Riddell, the COO of GoodLife Fitness, is passionate about positively impacting people's lives through fitness. With one in every 45 Canadians being a member, staying competitive in the fitness industry requires innovative programs to retain both members and employees. To gain valuable insights, Jane goes undercover, taking on various roles such as a Zumba instructor trainee, a maintenance worker, and a salesperson, where her competitive edge falls short. As she observes a decline in employee commitment, she realizes it's time to put her undercover skills to the test to address the issues she's discovered.